Authentic Entrepreneurship: Building from Purpose, Healing, and Community

Entrepreneurship, for me, has never been about trends, titles, or chasing visibility. It has always been about listening to lived experience, responding to real needs, and building what I wished had existed when I needed it most.

I am a fertility doula by trade and a purpose doula by design. My work exists at the intersection of health, healing, community, and development — and my entrepreneurial journey was born directly out of lived experience.

Where It Began: A Personal Health Wake-Up Call

My path into entrepreneurship began during my first pregnancy, when I was diagnosed with uterine fibroids. I was told that pregnancy might resolve them, but instead, they grew. What followed was a difficult postpartum period that forced me to confront major gaps in reproductive education, postpartum care, and holistic support for women.

That season changed everything for me.

I began exploring holistic wellness practices, ancestral knowledge, and non-Western approaches to reproductive health. One of those practices was yoni steaming — something that initially began as personal research and self-care, but quickly revealed a much deeper need in the community.

I realized that many women were navigating their bodies, their fertility, and their postpartum lives without adequate information, language, or safe spaces to ask questions.

Building What Didn’t Exist: From Personal Care to Public Space

In 2018, while on maternity leave with my second child, I launched what would become Canada’s first official Yoni Spa. At the time, conversations about womb health, fertility, and postpartum recovery were still considered taboo, and the role of a doula was largely misunderstood outside of birth spaces.

But women found us.

They traveled from across Canada — and even from the United States — not just for physical care, but for education, conversation, and community. What became clear very quickly was that the spa was never just about the service. It was a container for transition.

Women came during moments of identity shift: postpartum, career pivots, fertility challenges, grief, burnout, and rebirth.

Expanding Access: Bringing Hydrotherapy Into the Home

As demand grew, another truth emerged — access was a barrier.

Not everyone could physically come to the spa, and many women needed consistent care in their own environments. That insight led us to expand beyond in-person services and begin offering at-home steaming solutions, including personal saunas designed for safe, intentional hydrotherapy use.

This shift was important. It acknowledged that healing does not only happen in physical locations — it happens in daily life. By supporting women in steaming at home, we allowed them to reclaim agency over their bodies, their routines, and their wellness practices.

This expansion marked a turning point in my work: moving from a single location to a model that prioritized education, autonomy, and sustainability.

From Practitioner to Educator: Creating the Hydro Doula Program

As more women asked how they could support others in this work, it became clear that education was the next necessary step.

That is how the Hydro Doula Program was developed.

This program was created to train other doulas and wellness practitioners in the art and science of hydrotherapy, steaming protocols, client safety, cultural context, and ethical care. The goal was never mass production — it was responsible expansion.

By training others, we ensured that women could receive informed, respectful care in their own communities, while also creating new pathways for doulas to develop specialized skills and income streams rooted in holistic health.

The Hydro Doula Program represents my belief that true leadership is about multiplication, not monopolization.

From Wellness to Community Development

Through this work, I began to see the deeper connections between wellness, confidence, and personal development. Many of the conversations happening in the spa and during trainings weren’t just about the body — they were about purpose, identity, and direction.

This realization led to the creation of HERR Network, a not-for-profit organization dedicated to supporting women — particularly mothers — as they navigate entrepreneurship, personal development, and second beginnings.

In these spaces, women weren’t just healing physically. They were reimagining their lives.

Redefining Postpartum, Productivity, and Care

One of the most important conversations I continue to have is about postpartum timelines. I believe postpartum does not end at six weeks or even one year. In many cases, it can last up to five years, especially when women are rebuilding identity, energy, and confidence.

This belief informs everything I do — from fertility education to doula training to leadership development. When systems ignore the body, the nervous system, and emotional health, they demand productivity without sustainability.

Authentic entrepreneurship requires a holistic approach.

Confidence Is the Real Barrier

Through my work, I’ve observed that the biggest barrier for many women — especially Black women and women of color — is not lack of talent or ideas. It is confidence, clarity, and access to affirming environments.

Many women are over-qualified and under-supported.

That is why I focus on personal design — understanding how your DNA, upbringing, environment, and lived experiences shape your strengths. When people understand themselves, they stop trying to replicate models that do not fit and begin building from alignment rather than exhaustion.

Creating Space Through Purpose Playground

This philosophy led to the creation of Purpose Playground, a learning and exposure platform designed to introduce people to possibilities they may not have known existed.

I believe opportunity expands when exposure expands. People cannot aspire to what they have never seen. Purpose Playground exists to bring diverse professionals, tools, and pathways into one shared ecosystem where curiosity, learning, and growth are encouraged.

Fruitfulness as the True Measure of Success

Today, my work continues to evolve. Whether I am supporting fertility journeys, training hydro doulas, mentoring creators, or building community ecosystems, the thread remains the same:

Helping people become more fruitful — physically, emotionally, spiritually, and professionally.

Entrepreneurship, when done authentically, is not about hustling harder. It is about responding to truth, building responsibly, and creating structures that allow people to thrive.

This is the work of a purpose doula.
And this is the work I am committed to continuing.